| Original language | English |
|---|---|
| Pages (from-to) | 325-327 |
| Number of pages | 3 |
| Journal | Journal of Marketing Channels |
| Volume | 20 |
| Issue number | 3-4 |
| DOIs | |
| Publication status | Published - 1 Oct. 2013 |
Special issue: Dynamic transformations and marketing channels in african markets
Kofi Q. Dadzie, Simon Sigué
Research output: Contribution to journal › Journal Article › peer-review