Abstract
“Trend”: a general direction in which something is developing or changing (www.oxforddictionaries.com). Understanding the direction of vectoral change in beverage consumption in the current context is important for predicting where beverage products will be in the future. Trends and changes in our direction apply to the choices we make for clothes we choose to wear, our politics, the cars we buy, and of course the beverages we choose to consume. One cannot understand the future without being mindful of the past.
| Original language | English |
|---|---|
| Title of host publication | Nutrition and Health (United Kingdom) |
| Pages | 351-358 |
| Number of pages | 8 |
| DOIs | |
| Publication status | Published - 2016 |
Publication series
| Name | Nutrition and Health (United Kingdom) |
|---|---|
| Volume | Part F3922 |
| ISSN (Print) | 2628-197X |
| ISSN (Electronic) | 2628-1961 |
UN SDGs
This output contributes to the following UN Sustainable Development Goals (SDGs)
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SDG 3 Good Health and Well-being
Keywords
- Beverage trend
- Coffee house
- Diet Coke
- Energy drink
- Lactose intolerance
- Smoothie
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